Industry · Proptech

Real estate web products — listings, map search, lead routing

Listings sites die when search is weak and leads go nowhere. We build map search, listing detail, and routing that sales teams actually follow.

Who it’s for: For brokerages, developers, and proptech teams who need listing discovery and lead ops — not another WordPress theme.

We won’t take this if: MLS/IDX access isn’t real, or marketing wants a 3D fantasy with no lead owner.

Map + card discovery, listing detail, agent assignment rules

Outcomes

What changes when this lands

Search that filters honestly

Geo + facets with performance on big catalogs.

Listing detail that converts inquiry

Media, facts, CTAs without clutter.

Lead routing

Rules by territory, source, and SLA.

Agent lite-CRM

Pipeline without forcing a second spreadsheet.

How it works

Roles named. Steps clear.

01Tech lead

Data source reality

MLS/IDX/custom feeds.

02Designer

Search UX

Map/list toggles, save searches.

03Backend

Ingest pipeline

Sync, dedupe, freshness.

04Full squad

Lead capture

Forms, chat, routing rules.

05FE

Agent tools

Assignments and notes.

06SEO + FE

Launch SEO

Listing page templates + CWV.

Proof

One constrained engagement

Regional brokerage site (NDA)

Context

Slow theme; leads emailed to a shared inbox abyss.

Constraint

Agents would revolt if the new tool added steps.

Decisions

Map search rebuild; WhatsApp/email routing with ownership.

  • Faster inquiry response
  • Clearer agent attribution
Deliverables

What you actually get

  • →Listing IA + templates
  • →Search + map experience
  • →Lead routing rules engine
  • →Agent dashboard lite
Pricing posture

Listings platforms often start ~$30k depending on feed complexity. IDX licensing fees are usually yours.

India–US dual team available for overlap hours. Exact quotes follow discovery — no fake “instant calculators.”

FAQ

Objection killers

Which MLS/IDX?

Depends on market. We integrate what you can legally access.

Mobile app?

Often responsive web first; RN when agents need field tools.

3D tours?

We embed specialist viewers — rarely build engines from scratch.

Ready to talk scope?

Bring constraints. We’ll bring a timeline and a cut list. Free discovery call — response within 24 hours.

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